Golf travel is evolving, with destinations and lifestyle brands creating more immersive experiences. Sunriver Resort and Bad Birdie are at the forefront of this trend, launching a new partnership that combines a premier Pacific Northwest golf destination with a distinctive apparel bran

Scottie Scheffler's strong case for Player of the Year was solidified not by a single moment, but by a consistent pattern of dominance. In major events, when the best golfers gather, Scheffler consistently dictates the pace of the tournament. At East Lake Golf Club, Scheffl

Experience the rare combination of island tranquility and vibrant community life at The Landings, a private residential community situated on Skidaway Island near historic Savannah, Georgia. This exceptional retreat seamlessly blends distinctive homes, stunning natural beauty, and ever

In recent years, zero-torque putters have gained prominence in the premium putter market, influencing how golfers approach stability and face control. However, many players find the transition to a zero-torque design challenging, requiring adjustments to their setup, alignment, and str

AM GOLF has partnered with The Hole 9 to broaden the range of celebrity golf events managed by its popular tournament software and application. The Hole 9, under the leadership of Osi Umunna, operates at the nexus of golf, sports, entertainment, and culture. The agency facilitates connections betw

Golf thrives on minute adjustments; a golfer's stance, weight distribution, and grip pressure all significantly impact the ball's flight. Footwear plays a critical role as the direct connection to the ground. To meet the demand for precise support, modern athletic design has moved beyond t

In a significant move for the golf and hospitality sector in 2026, Troon, a leading provider of golf and club management services, has finalized the acquisition of Bobby Jones Links, an Atlanta-based company specializing in club management. Established in 2000 with just two clubs, Bobby Jones L

Ryan Fox achieved a career-defining moment on the 72nd hole of The Open Championship at Royal Birkdale, sinking a nearly 12-foot birdie putt to secure his first major victory. The 39-year-old New Zealander concluded the 154th Open at 10-under par, narrowly defeating Cameron Young by a single s

Despite trailing by three shots at one point during the final round of the Masters, Rory McIlroy demonstrated remarkable resilience. The Irish golfer mounted a comeback with four birdies in a seven-hole span as his competitors faltered on the back nine of Augusta National Golf Club. This

J.J. Spaun showcased a stellar performance at TPC San Antonio, carding a final-round 67 to clinch the Valero Texas Open by a single stroke. This victory extends his impressive streak, bringing his total PGA Tour wins to three, notably including his major triumph at the 2025 U.S. Open. This

Each week, a fleet of specialized tractor-trailers, known as Performance Centers, travels to PGA Tour and PGA Tour Champions events, offering crucial health and wellness support to professional golfers. This extensive operation covers over 60 tournaments and spans more than 24,000 mi